Sam New

Sam New

SpecialityGlobal PR Manager, Bang & Olufsen
Global PR Manager, Bang & Olufsen

Sam New is the Global PR Manager for the iconic luxury audio brand, Bang & Olufsen. His background is in technology PR with previous agency experience including Ketchum and Nous Communications. His repertoire includes working across Samsung Mobile and Home product categories in the UK market, alongside the likes of Panasonic, Technics, Audio-Technica to name a few…and of course Bang & Olufsen, which he worked with agency-side for over four years before moving to his new in-house role.