PR360    9 - 10 May 2019

The power of earned media: Effective social cause marketing
Case Study

The power of earned media: Effective social cause marketing
Case Study

  • Exploring the planning and delivery of two recent campaigns that championed good causes
  • Can social purpose and profits go hand in hand? Analysing the results from purpose-led campaigns and how they resulted in a lift in sales and consideration
  • Partnerships and PR- building winning partnerships to ensure your message lands